July 19th, 2010, 17:19
I would add another point:
The boxed retail games have already been manufactured and they're circulating in the channel. The publishers / distributors have to find a way to get rid of their excess inventory to make space for new products. Digging a hole in the desert isn't as easy as it used to be, and shredding them costs money. Selling them per pallet may still make a few bucks.