Originally Posted by Alrik Fassbauer 
The reason is simple : It's the some - only the opposite - why people just can't stand games like … Zanzarah, for example.
They are just turned off by such a high "cuteness factor" like in Zanzarah.
Some people feel as if … cuteness was a blight in itself.
Yeah, and I don't have a problem with stuff like that. It's like some people are thinking, "Dude! This sucks! I hope nobody saw me look at this cutesy pussycat screenshot! I better make a tough guy remark about how stupid this is!"
Some people dislike stuff that looks cartoony or anime style for similar reasons. And then there is a minority that is honestly not very enticed by the art direction of such products and just honestly says, "I don't like it. Oh, well."
Maaaah! A video of a kitten jumping out of a box! Must look away before someone notices I looked!!