Originally Posted by guenthar
If I was making games (someday I will) I would put it out for the price I decide it's worth for about a year or two, then discount it for another year or 2, and after that put it out for free. I think within a year or 2 you should have your main audience, then after about 3 to 4 years you would have the people that were interested but were not sure, and then after that since it would be free you might get people that are curious that will download it and then maybe get new customers.
PS. I know making demos can cover the last part but demos are never enough and if they are you can lose business to it. I have been burned by demos being better then the actual game so I don't really trust them too much anyways.