InXile Entertainment - On Kicking It Forward

The KickingItForward movement has grown bigger than Fargo ever imagined. At one point, he says, Kickstarter even began asking creators not to put the KickingItForward logo on their funding pages. “There was a point where people felt like if they didn’t support KickingItForward they wouldn’t get funded, like it’d make them look bad,” he says.

What’s unique about this initiative, unlike so many other types of digital activism which quickly flame out, is that—two years later—KickingItForward is still going strong. Now, Fargo says, at any given time there are around 60 new active projects posted on the site.

Of course, not all of them will get funded, and even if they do, not all of them will turn a profit. But some, like Wasteland 2, will. And if those successful creators can commit to support the community that once gave them a chance, then the impact that Kickstarter can have on individual inventors, artists, and entrepreneurs will multiply.

“Our ability to survive is going to be based on our ability to work with each other,” Fargo says. “This has brought me and my so-called competitors together closer than anything ever before.”

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rjshae said:

Of course, somebody could always say they are pledging to Kicking It Forward, and then never follow through. But that's cynical of me….

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