Prisonscape - Goodbye Kickstarter Update

Couchpotato

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Prisonscape is another kickstarter RPG that looks like it will fail in the next thirty six hours, and the developer has posted a new update with more infomation.

Goodbye, Kickstarter.



So the Prisonscape Kickstarter didn't succeed. Our goal was to get 49 500 USD and there's little over 17 000 USD with only 46 hours to go. Getting this sort of money at the final hours is not unheard of, but for many reasons we decided not to go for the final push. It was a good run, and we had plenty of coverage from the press and at least people now know about Prisonscape.


What comes to reasons for the campaign failing, I really can't pinpoint any single thing, but here are some of my guesses:

  • We didn't have a demo or enough gameplay in the KS video. Some of the bigger sites were asking for a build. It's not given that they'd write about your game, but with stable and polished we would've had better chance in getting those big articles
  • Not enough press coverage on the big sites. Not many big sites wrote about us, and so we didn't get enough traffic on the campaign page.
  • The beginning was too slow. The campaign really needed those big numbers to look like a successful campaign. This could be me speculating, but I checked some successful campaigns and they all had a very strong start.
  • PR mails were sent too late. This could partially explain the slow start. We sent the promo mails AFTER we launched, because we wanted to provide the KS link in the e-mails. We got plenty of articles but they were probably too late and people were already speculating that this will another failed Kickstarter.
  • Our goal was too high. This has been said many times, but I still feel that our goal was reasonable when you take a look at the budgeting.
I'm really happy that we have a big number of backers and if you exclude friends and family, all of this money came from organic sources. I know that some people grow their total pledge amount with some of their own money, and there's nothing wrong with that, but we decided against it and it was fantastic to see that over 1000 people were ready to fund our game.

So what happens now? Well, we keep on making the game, of course! There's no reason to quit altogether after one adversity - we just have to learn from out mistakes and do things better next time. We have already started by launching a pre-order on Paypal: http://www.prisonscape.com/preorder.htm

Our next goal is to make a great demo for the Prisonscape beta team, the press and for the Youtubers which hopefully brings more attention towards the game. We also want to build a good community which gives us feedback and new ideas about the game, and we're hoping that YOU would be part of it by pre-ordering the game.

Finally, we would like to thank everyone who supported us, and remember, this is not the end of Prisonscape!
More information.
 
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IMO the whole problem is going too much retro aiming the same audience who played and possibly enjoyed Dungeon Cleaners. Erm... Planet Alcatraz.

Everyone is a graphic whore these days. So I suggest moving onto at least Unity, sure more money will be needed, but also more people will back it.
 
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Bad idea? Gamers are getting saturated with all the kickstarters?
 
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These guys sound like they have some good ideas, from the little I've followed this game. The graphics don't bother me much. It's the setting. Nothing about the prison setting or prison culture appeals to me. And I'm not one of those gamers who is bothered by a depressing setting, has to have bright, cheerful colors or is horrified at the thought of a child killer in Fallout, etc. Or perhaps I am to some small degree. Normally, I'd say bring on the most fantastical or grim setting you can imagine….just not prison. Pickpocketing to place dynamite on a timer in a kid's pocket? Yes! Shanking in the shower? No, thank you very much. :p
 
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I feel like the follow up "these are the things we did wrong" Kickstarter posts are a bigger tradition than the physical rewards. With the number of such lists out there, new KS projects wouldn't have to do much research to avoid these issues. For once I'd like to see someone say, "We did everything right, I guess no one wants our game."
 
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