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May 13th, 2011, 15:19
Originally Posted by DoctorNarrative View Post
True, but I don't think McDonalds really fits into the Deus Ex world. I hope we can avoid these ads somehow, either through a mod or simply by playing offline.
Well, let's not forget that "Blade Runner," a bit of source material the current game seems to obviously emulate, was rampant with product placement, including the likes of Coca-Cola, Atari, Polaroid, Stereophonics, and others… If the product placement is prominently featured as a "theme" (i.e., the commoditization of mankind) throughout the game, then it makes perfect sense. And, if they are going to use advertisements in a game to satisfy the needs of the game's theme, why not have them be real advertisements generating revenue for the publisher?

So long as it isn't overdone, I'm cool with it.
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