After Reset - Funding Unsuccessful
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December 15th, 2013, 01:17
I don't think failing of this campaign was related with Kickstarter fatique. From the heydays of crowdfunding to this day in order to amass 900k $ either you have a famous IP or a famous company or you must be famous person or a build of the game with a strong presentation.
Developers of this game know they can't reach their goal from the beginning. Whole purpose of this Kickstarter was marketing, to interest people to your game. It's obvious. Actually many small company began to use this method to increase their fanbase. Kickstarter, your new cheap marketing media.
"Light thinks it travels faster than anything but it is wrong. No matter how fast light travels, it finds the darkness has always got there first, and is waiting for it."
Terry Pratchett, Reaper Man
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