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Default Fallout: New Vegas - Viral Marketing?

April 6th, 2010, 14:50
Maybe - and maybe not. But it's interesting, anyway. Omega dropped us a line about Duck and Cover noticing articles at IGN and then Joystiq about a mysterious marketing ploy. Seems several sites received an unmarked memory stick with a Word .doc and an audio file. Joystiq impressively pieced together the clues to end up at www.gknova6.com, which has some imagery that might be evocative of Fallout. Spying a Maryland (they think) postmark, they surmise Bethsoft plans something for Fallout: New Vegas soon. On the other hand, word is some Call of Duty sites also received it. *shrug* See what you think for yourself.
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April 6th, 2010, 14:50
Has Michael Kirkbride got a new job?
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April 6th, 2010, 15:03
Nice… whatever it is…

(I wish they made the games themselves as stylish)
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April 6th, 2010, 15:19
not that it matters but I'm suprised no ones mentioned it being for Bethesdas upcoming - Brink.
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April 6th, 2010, 16:04
There is obviously references to atom splitting in the video there and being in old style it is probably for Fallout: New Vegas. If you pay attention to the letters they are saying you might interpret it as the date November, 6th which is what it is sounding like to me.
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April 6th, 2010, 16:28
i love stuff like this! even if i dont get anythig from it
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April 6th, 2010, 16:50
hmmm … if they would put that much imagination and fantasy into their dull games rather than their expensive campaigns it would please me.
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April 6th, 2010, 18:04
Beth community manager says that it has nothing to do with their games: http://forums.bethsoft.com/index.php…e/page__st__80
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April 6th, 2010, 22:31
Wow… if it is meant for Call of Duty then a pittfall of viral marketing is apparently that, if too vague, it might promote other games then the intended one.
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April 7th, 2010, 00:29
Originally Posted by Starwars View Post
Beth community manager says that it has nothing to do with their games: http://forums.bethsoft.com/index.php…e/page__st__80
And you trust 'em?
IIRC in case of similar viral policies the main strategy is - deny everything.
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April 7th, 2010, 12:20
The Google Analytics code is the same as for some Activision websites. It's not FNV.
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April 7th, 2010, 13:27
Considering that there are now many reports that CoD fans and fansites have received the same package, It seem a safe bet that this is about a new CoD game, spinoff, or whatever. Good for Bethesda though, they received a lot of free advertising through this
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