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CD Projekt RED - Explains Cyberpunk Trademark

by Silver, 2017-04-07 22:32:10

@Eurogamer CD Projekt explain why they are trademarking Cyberpunk.

...

"Life knows quite a few examples of companies registering marks similar to well-known marks, and then trying to sell them for big money," the company said.

"Should we ever decide to create a sequel, there's a possibility of someone telling us we can't name it, say, Cyberpunk 2078 or Cyberpunk 2.

"Moreover, if someone else registered this trademark in the future, they could prohibit CD Projekt from making any expansions to the game, any additional titles under the name Cyberpunk. The reason for our registration is to protect us from unlawful actions of unfair competitors."

CD Projekt's ownership of the Cyberpunk trademark does not give it any exclusivity to set a game in a certain environment, or in a certain genre, such as the cyberpunk genre. But what if a developer is working on a game that includes the word cyberpunk in its title?

CD Projekt said it would only block this if it could confuse customers.

"If someone names their game John Smith: Adventures in a Cyberpunk Dystopian Society, or 20 Short Video Games set in Cyberpunk Worlds, none of them should be treated as an infringement on our rights," CD Projekt said.
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