The Kickstarter campaign for Mooncrest has been canceled.
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Thanks ChristophAlmost 1,400 backers, $48K raised, and 11% toward our goal is great and we’re extremely thankful to all of the people that believed in us and wanted to see this succeed. Sadly it’s a long way from what we needed to be successful. This past weekend, we came to the realization that we weren’t going to make it and we felt canceling was our best course of action.
We described Mooncrest as a game designed in a way that you would own your victories and own your failures. This is something we were all excited about in starting up an indie company and not having to answer to a publisher. At the end of the day there were a lot of missteps along the way, and we got nobody to blame but ourselves.
Coming out of the gate things looked great, but a weak project video, coupled with poor messaging, and no ingame footage was the death of us. I planned on doing a full postmortem on our experiences with Kickstarter, but at this point we’ve examined and re-examined everything so many times I'd rather focus on the positive and move on. There was a ton of information we learned from running this Kickstarter, and if there are people out there who are interested in knowing more we may revisit that at a future date as I'm sure it would be of help anyone who wants to run a campaign.
Our future plans are to lick our wounds, address all of the criticisms/complaints we received, and move forward with another Kickstarter once we’re ready. Our focus will be on having a pitch video that actually, ya know, pitches the game, having ingame footage to show, and just going more in depth on what we have in place to see this game through production and to release.
We will see you all again soon! To keep up with our progress, you can like us on Facebook, follow us on Twitter, sign up for our newsletter, or visit our website. Thanks again for all the support and well wishes. Much love goes out to all our backers out there.
–KnightMayor
“The greatest test of courage on earth is to bear defeat without losing heart.”
–Robert Green Ingersol
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