Marketing lesson 1:
Product 1: Melitta Kaffee Filter Gr. 4 = 2€
Product 2: Swirl Brigitta Kaffe Filter Gr. 4 = 1€
100% price difference for the same product in the same market!
You think it is a different manufacturer ? wrong:
Melitta
Marienstr. 88
32425 Minden
http://www.melitta.de
Swirl
Marienstr. 88
info@melitta.de
32425 Minden
http://www.swirl.de
Melitta Kaffee Filter are often sold in high price shops, Brigitta Kaffe Filter in low price shops, you can find them side by side in big supermarkets.
Product 1: Melitta Kaffee Filter Gr. 4 = 2€
Product 2: Swirl Brigitta Kaffe Filter Gr. 4 = 1€
100% price difference for the same product in the same market!
You think it is a different manufacturer ? wrong:
Melitta
Marienstr. 88
32425 Minden
http://www.melitta.de
Swirl
Marienstr. 88
info@melitta.de
32425 Minden
http://www.swirl.de
Melitta Kaffee Filter are often sold in high price shops, Brigitta Kaffe Filter in low price shops, you can find them side by side in big supermarkets.