Wrong. Payne is part of the noir since the beginning. Everyone hates R* for what they did to Payne. He used to be a badass cop that kicks and punches everyone there. Now I don't recognize him anymore. Why did they change this great saga to a shitty GTA themed? .
Oh come on, everybody knows that the dark levels of the first two games were dark only because of technological limitations, if the original would have been made today it would have looked just like Max Payne 3. Gotta respect rockstar for taking this old shitty series into the future yo.
The first two games were far from shitty. They were limited in scope, but good for what they were.
I don't think it's possible to judge Max Payne 3 from this trailer. I'm not a huge fan of Rockstar personally, but they have proven they can make some pretty decent titles.